building

connected teams

A strong employer brand does more than just attract talent; it builds loyalty, inspires commitment, and creates a workplace that people are proud to be part of. Legion’s Employer Branding services bring the essence of your brand to life from the inside out, creating an environment where employees feel connected, valued, and motivated. By crafting a brand experience that resonates on a personal level, we help businesses turn employees into brand ambassadors, creating a culture that drives both internal engagement and external reputation.
ENGAGING

BEYOND EVP

While the Employee Value Proposition (EVP) is an essential component, true employer branding extends far beyond. It’s about defining and embodying the values, mission, and culture that make your company a unique and fulfilling place to work. Legion’s approach includes everything from internal communication, recruitment branding, and onboarding experience to ongoing employee engagement, recognition programs, and career development opportunities. We ensure that every touchpoint—whether it’s an onboarding handbook, a leadership message, or a team-building event—reflects and reinforces the brand in a way that resonates with employees.
OBSESSED WITH

BUILDING BELIEF

Our employer branding ethos is grounded in authenticity and purpose. At Legion, we believe that when employees genuinely connect with the brand, they bring its values to life in their work, interactions, and decisions. We create experiences that go beyond the corporate image, building a brand that feels personal and real. By fostering a positive, inclusive environment, we help brands cultivate loyalty, drive employee satisfaction, and create a workplace where people feel they can grow and contribute meaningfully.
EVERY STEP OF THE WAY

COMPLETE TALENT

Our employer branding approach is immersive and holistic, engaging employees at every stage of their journey with the brand. We begin by aligning your brand’s values with real, tangible experiences - from tailored onboarding programs that inspire, to digital assets that foster connection. Through consistent internal communication, engaging recognition programs, career development pathways, and team events, we create an environment where employees feel valued and inspired. We also bring your brand to life visually through environmental branding, ensuring the workspace itself reflects and enhances the brand experience.

let's talk brand, today

big thinking

perth, global

As a branding agency in Perth, Legion brings an understanding of local culture to our employer branding efforts. We know that attracting top talent means creating a workplace that stands out for its authenticity, values, and growth opportunities. Our employer branding services help Perth-based businesses create an engaging, memorable workplace experience that attracts the right talent and cultivates loyalty, ensuring a lasting impact that extends from Perth to a global stage.
FAQ

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Insights Highlights

OUR THOUGHTS

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December 5, 2024

The Hidden ROI of Brand Architecture: Why Your Portfolio Strategy Determines Market Success

Discover how strategic brand architecture drives business success by aligning commercial ambitions with consumer expectations. This article explores Australian examples and global insights to reveal the hidden ROI of a well-structured brand portfolio.
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Scaling Without Breaking: Expanding Brands With Strategic Guidelines

Discover how strategic brand guidelines are the secret to scaling your business without losing identity or trust. From Airbnb's early challenges to Coca-Cola's regional success, learn actionable insights and proven strategies to expand with confidence and consistency.
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Time-Traveling Brands: Influencing the Past, Present, and Future

Revealing how visionary brands honor their heritage, resonate authentically today, and shape future consumer expectations, this article delves into sophisticated commercial strategies intertwined with deep human insights. Offering a litmus test for greatness in brand strategy, it explores how to create lasting impact by blending innovation with timeless human truths—ensuring your brand doesn't just participate in the market but defines it across generations.

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LET'S CHAT BRAND, TODAY